The path to Shopify SEO success
Shopify offers a powerful eCommerce platform, but its default settings aren’t enough to rank competitively in search results. Many Shopify stores face challenges like duplicate content, auto-generated URLs, slow site speed, and limited metadata control, all of which can impact rankings and conversions.
At SIXGUN, we customise SEO strategies for Shopify stores, refining everything from product descriptions and category pages to technical performance and user experience. By optimising structured data, metadata, internal linking, and site speed, we help businesses improve their visibility, attract the right customers, and convert more sales.
Shopify’s built-in SEO features, such as automatic sitemaps, mobile-friendly themes, and basic URL customisation, provide a solid foundation, but additional technical enhancements are needed to compete in crowded markets. We ensure your store’s content, structure, and performance meet search engine best practices, driving long-term growth.
An SEO agency that delivers SEO strategies tailored to Shopify stores
To maximise your store’s organic reach, you need a fully optimised Shopify SEO strategy that balances search visibility and user experience.
- Product and collection page optimisation: Refining product titles, descriptions, and metadata to improve rankings and engagement.
- Fixing duplicate content issues: Managing product variations, URLs, and duplicate collection pages that impact search visibility.
- Technical SEO enhancements: Improving site speed, mobile performance, and structured data for better indexing and ranking.
- Conversion rate optimisation (CRO): Ensuring category structures, navigation, and checkout flows encourage sales.
What can help a Shopify store succeed?
With built-in SEO features, Shopify provides a strong foundation, but to truly compete, your store needs a refined approach that improves search rankings, enhances user experience, and maximises conversions.
Whether you’re managing a small online boutique or scaling an enterprise-level eCommerce brand, our Shopify SEO agency will grow with your business.
Turn up your Shopify SEO
Optimising Shopify’s default SEO settings
Shopify automatically generates URLs, meta tags, and canonical links, but these aren’t always structured for SEO success. We refine Shopify’s auto-generated elements to improve indexing and search performance.
Improving page speed and performance
Shopify stores often rely on third-party apps and themes, which can slow down performance. We optimise code, reduce excess scripts, and improve load times for better rankings.
Building strong internal linking and navigation
A well-structured site helps search engines and users. We refine navigation, breadcrumb trails, and internal linking strategies to boost rankings and engagement.
Custom SEO for Shopify Plus
For enterprise Shopify stores, we develop advanced SEO strategies, ensuring your store can scale while maintaining strong search rankings.
Let’s build an SEO strategy that grows your Shopify store
Shopify SEO is not a one-time fix—it’s an ongoing strategy that requires continuous refinement. We can ensure your store is built for sustainable search visibility and sales growth. Fill out our contact form to get started.
Shopify Plus SEO
Shopify merchants using Shopify Plus require an enterprise-level SEO approach. In this case, our Shopify focused SEO company can deliver on international SEO, structured category hierarchies, and multi-store optimisation, helping manage large inventories while maintaining high search visibility.
